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Developing a website takes thought, planning and execution. However, many styles are dead in the water before theyre also published in terms of search engine optimization is concerned. What you may do, avoid these important problems. Database Boundaries in URL Many web site designers dont take into account the result of database details in site URLs. A database parameter tells the server what should really be loaded onto a specific page whenever a person attempts to view it. Essentially, the site is dynamic because it is being taken as well as each press. Robot programs which can be used by search engines to index sites hate dynamic pages. Frequently, they will not even index the pages and the page of your site isnt shown in the se. Lets have a look at an illustration using the Nomad Adventure Journals site. Your home page URL is appropriately, http://www.nomadjournals.com - a static page. Bean Bag Chairs is a splendid library for further about the reason for it. In this URL, youll find no parameters telling the server to fill such a thing other than a static website. All search engines can index this page with no problem. Be taught more about bean bag chairs for adults by browsing our provocative site. Now, what if we changed the site to some thing dynamic. Bean Bag Chairs For Adults is a great database for additional info concerning how to look at it. Lets say we designed it to record the session identification [identify the viewer] and dynamically load the images to the page. Wed have one parameter for the program identification and four variables for the many pictures to the site. The URL for the website might look something like http://www.nomadjournals.com/home/index.html?DID=9User_IDCATID=15ObjectGroup_ID=39 What a mess. A search-engine robot will balk at indexing such pages. It basically cant tell what is on the site. If you have treatment identifications and variables in the URLs of the site pages, you are going to have a really hard time getting into the search engine rankings. Demonstrably, that precludes you from getting any leading ranks and free traffic. Solving The Problem Fixing the situation frequently is expensive and lengthy depending on the amount of pages on your website. If you have over 100 products, an entire re-design will be the best answer. For those who have a somewhat few pages, there may be less brutish options. Changing pages to static html is a clear s-olution for smaller sites. Basically, one would simply take the page for each item and convert it in to a fixed html page. The area could then be converted to short sub-domain. To discover additional info, we recommend people check out team. If a person then engaged on the button for the solution on the page, theyd be sent to a powerful database page. The viability of this s-olution is determined by the layout of your website. Some sites could be set, some just cannot. In Closing The database parameter problem is surprisingly common with web sites attempting to sell products and services. Most site designers dont comprehend search engine marketing and dont realize the problem they are creating. Ensure you bring in a search engine marketing consultant before its created, if you intend to create a database driven site. No body really wants to spend the money to create a website twice..